DIGITAL MARKETING TOOLS 108

WHICH IS BETTER:  FACEBOOK OR INSTAGRAM  Instagram vs Facebook for SOCIAL MEDIA Marketing:  Instagram and Facebook (now known as Meta) may be owned by the same parent company, but the two social platforms are very different. For the average user, nothing matters other than the default settings. (For example, I need to limit my Instagram scrolling to a 15-minute limit per day, but I haven't logged into my personal Facebook in years.  Let's start with some background information.    Instagram vs. Facebook: Background   But the platforms were created with different goals in mind in very different environments, and it`s a good idea to understand that before we get into the differences today.  These platforms were created a few years apart, but Instagram was launched after the launch and market saturation of the iPhone ushered in the mobile-first era and after Facebook`s rise to prominence changed our relationships with social media.  ...